Papa Roach Interacts with Fans about Musical Direction
SacTV.com "Video of the Day" review by
Alex Cosper on Jan. 18, 2012
Papa Roach demonstrates how to use video for fan interaction. In this footage presented by their label,
El Tonal Records, singer Jacoby Shaddix asks questions for fans about what they want musically from
the band and fans respond. The montage of responses paints a wide canvas for the band to play with.
While the band has sold millions of albums punching out hard rock, they seem to be moving toward
a broader range of rock.
Jacoby asks fans in this video if they want to hear more pop, acoustic, electronic, punk or metal. He adds that fan opinions
matter and that's why the group makes music. The responses point to more variety. He also asks fans what their favorite
Papa Roach songs are as fans recite a wide range of their discography that now spans over a decade. The video is unique because it gets
the audience involved with the music planning for the band's next album, which they will be working on in 2012.
The band is from Vacaville but is celebrated as a Sacramento band due to the volume of shows they've done in the area.
Of course, they've toured the world and done well with a string of albums that began in 1997 and exploded three
years later with their major label debut on Dreamworks Records, Infest, which spawned the alternative smash
"Last Resort." Their follow-up album Lovehatetragedy was also on Dreamworks in 2002 before they moved on to
Geffen for three albums. The band's most recent album, Time For Annihilation ... On The Record And On The Road,
on was mostly live recordings. On December 12, 2011 NME reported that Shaddix plans to expand
the musical direction of the band on their eighth album to include reggae and electronic flavors as well as metal.